I write about branding & the power ideas have to transform.
I am the CEO and founder of THINKTOPIA, a global brand and strategic innovation practice for Fortune 100 clients including American Express, Levis, Bill and Melinda Gates Foundation, PricewaterhouseCoopers, Kraft Foods, Johnson & Johnson, Yum! Foods, Wrigley, PayPal, Gap, the United Nations and others. I am the author of "Primal Branding: Create Zealots For Your Brand, Your Company And Your Future." My latest book, "The Social Code: Designing Community In The Digital Age," defines how to create communities of advocates who become so passionate about your success, they are willing to create it themselves. I've been a keynote or guest speaker at IDEO, HP Innovation Series, New York University, American Marketing Association, American Advertising Federation, Syracuse University and Urban Land Institute, and have been a featured speaker in emerging geographies including China, India and South America. I have been featured, quoted or interviewed in Fast Company, Entrepreneur, Inc., Advertising Age, National Public Radio, CNBC, FOX and overseas publications.