I serve as president of FutureCast, a millennial marketing consultancy. I am the co-author of “Marketing to Millennials” and frequently keynote about advertising, innovation and consumer trends. My latest book, “Millennials with Kids: Marketing to this Powerful and Surprisingly Different Generation of Parents,” taps into the Millennial Mindset and discusses the shifts in consumer behavior of Millennials after having children. I have over 25 years of hands-on experience with brands, a degree in economics from The Wharton School at the University of Pennsylvania, and am currently raising three millennials of my own. Jeff can be reached at 816-682-5401 for inquiries on millennial marketing.