Kolja Brand is a recognized expert in marketing and art sales, a leading expert in the art sector. In addition, his initiative, Aurum Future, has earned him a position as a leading agency and management consultant for artists. His founding of the German Art Award, which will take place for the first time in 2025 with a jury of experts, marks a milestone in the recognition of artistic achievements. Brand also promotes artistic creation through "The German Art Publishing Company" (German: Deutscher Kunst Fachverlag), which publishes its own art magazines and runs a PR agency for artists. As a visionary serial entrepreneur, Brand has achieved outstanding success in the fields of public relations, marketing, brand building and the art industry as a whole. As a media specialist who has successfully established over 300 personal and corporate brands, he has risen from school dropout to entrepreneur. Today, Kolja Brand is known and appreciated far beyond the borders of the art world for his innovative approaches to marketing and PR consulting.