Steve Murray Sesay is the founder of SMCA Creative, a digital marketing agency created to help consumer brands scale in competitive markets & is also the Chief Marketing Officer for The Original Unbraider, a tool that helps women takes down four to eight braids at once. His career in marketing while finishing his Masters degree in Texas, where he managed multi-million dollar campaigns for Education First Federal Credit Union and quickly broke records by leveraging traditional media platforms. After moving to Los Angeles in 2015, he shifted into digital media, working with iconic entertainment brands, including The World Famous Laugh Factory, Xbox, Sony PlayStation, Death Row Records, Nickelodeon, Rick and Morty, and Snoop Dogg. Through these experiences, he developed a unique ability to blend corporate level strategy with culture driven storytelling. This approach became the foundation for SMCA Creative, where they specialize in paid advertising (Facebook, Google, TikTok, Amazon), email & text marketing, website optimization, and growth systems. As the C.M.O of The Original Unbraider, Steve focuses on driving innovation, growth, and cultural relevance within the beauty industry. Fun Fact: Former NCAA Division I Football Athlete Nationality: Sierra Leonian Hometown: Washington, D.C. Author: 7 Marketing Plays: A Guide to Growing Your Business in the Digital Age