Priya Vijayarajendran currently serves as the Chief Executive Officer of ASAPP, where she and her team are transforming contact centers with AI-powered automation. ASAPP is a leading provider of enterprise AI SaaS solutions for contact centers. With a strong commitment to transformative technology, Priya specializes in engineering scalable enterprise software. A deeply data-driven leader, she focuses on building cloud-native, scalable SaaS AI products and services. Priya is passionate about bringing the value of transformative technology to solve real business challenges and thrives as an intrapreneur, identifying and developing top talent, and building high-performing, scalable teams. Priya is a dedicated listener to the voice of the customer and users, serving as their trusted technology advisor and partner. She believes strongly in engineering solutions with a customer-centric focus. With her deep experience, Priya is well-qualified to assist boards in differentiating and validating technology choices, ensuring strong execution paths. She brings a data-driven approach with insights and analytics to enhance business decisions. With over three decades of experience in enterprise product development, product strategy, application development, enterprise architecture, customer co-innovation, services, and field enablement, Priya is a recognized thought leader. She advises and participates in entrepreneurial and tech meetups around the Bay Area and is a regular speaker at many enterprise computing, data, and AI forums. As a woman of color in tech, Priya is a committed advocate for democratizing AI and mentoring the next generation of talent, especially women in tech.