著者紹介を⾒る
I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide. It was at these agencies that my passion for ideas (having them and witnessing their birth from others) was inspired and cultivated. It's also where I found my small pool of "Experts" for Ideasicle. I am a guest lecturer at Boston University, an agency pitch consultant on the side, and speak at marketing conferences around the country about the changing marketing landscape in the context of creativity and idea generation.